Technologies Involved:
Digital Marketing
Area Of Work: Video Editing
Project Description

A US-based fashion dropshipping brand aimed at Gen Z shoppers sought a fast and impactful ad campaign for TikTok, Pinterest, and Instagram. The business needed quick-turnaround video content to increase product visibility and drive sales. Our team at Oodles created a set of compelling, platform-native video ads tailored for rapid engagement and high conversion rates.

Scope Of Work

The client required 6 engaging 30-second videos to promote designer purses across TikTok-style platforms within 24 hours. The project involved creative direction, UGC editing, subtitle styling, music integration, and ad script optimization. Areas of work included video editing, brand storytelling, voiceover production, and short-form marketing strategy.

Our Solution

To meet the client’s urgent marketing needs, the Oodles Platform team crafted a swift, data-driven video production workflow using industry-standard tools like Adobe Premiere Pro, After Effects, and AI-based voiceover generators. Here's what was delivered:

  • UGC Integration: Short user-generated clips were merged into cohesive narratives with sharp cuts, native transitions, and vertical-friendly framing to match TikTok’s format.
  • Voiceover & Audio Optimization: AI voiceovers replaced raw audio with crisp, compelling narrations tailored to the script. Background music aligned with platform trends enhanced viewer retention.
  • Subtitles & Branding: Bold, animated subtitles ensured clarity without sound.
  • Marketing-Driven Edits: The content was optimized for ROAS, based on platform algorithms and viral ad patterns.
  • Creative Consistency: Despite the tight deadline, each video maintained a consistent visual language, pacing, and tone. 

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