Store Trek

Store Trek is a retail technology initiative that integrates augmented reality (AR) and 3D visualization to offer a next-gen shopping experience. The platform aims to enhance product discovery and engagement by allowing users to visualize items in a spatial 3D environment, whether they're at home or in-store. Built for both Android and iOS, the app combines ARKit and ARCore with robust 3D rendering using WebGL and OpenGL.

The client needed a cross-platform mobile application that could deliver an immersive and interactive retail experience using cutting-edge AR and 3D technologies. The app was required to utilize ARKit and ARCore to enable real-world object placement, allowing users to visualize products in their physical environment. High-quality 3D product visualization was a core requirement, supported by the use of WebGL and OpenGL for smooth rendering and responsive interaction. The solution had to be optimized for performance across both Android and iOS platforms, ensuring consistent functionality and user experience. Additionally, the client emphasized the need for an intuitive user interface that would make it easy for customers to explore, interact with, and purchase products through the AR environment.