A digital agency, approached Oodles to make an app for Ads for Solar, a tech-savvy lead generation firm in the renewable energy sector, that focuses on automating customer engagement through voice campaigns. To enhance their outreach, they required an AI-powered backend capable of handling both inbound and outbound calls via Twilio.
The client sought Oodles for developing a web application for solar advertisements, designed to showcase solar products and services while optimizing ad placement for maximum engagement. The platform will include features such as targeted marketing to reach the right audience, lead generation to capture potential customers, and performance analytics to track and enhance ad effectiveness. This solution will ensure an efficient and data-driven approach to promoting solar energy solutions.
To fulfill the client’s requirements, a complete voice automation backend was configured using Django, PostgreSQL, and Twilio APIs. Here's how it was implemented: