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Technologies Involved:

API INTEGRATIONS

Project Description

MarkoTv, a growing streaming platform delivering multi-device entertainment experiences, aimed to enhance user engagement through a modern interface. The client required a complete UI redesign for mobile and TV apps while retaining existing APIs and business logic, focusing on improved usability, navigation, and cross-platform consistency.

Scope Of Work

The client sought Oodles for redesigning mobile and TV application interfaces to resolve outdated UI, poor navigation, and inconsistent user experience. Key areas included mobile UI revamp, TV-specific interface development, video player integration, API alignment, and performance optimization to ensure seamless streaming and intuitive interaction across devices.

Our Solution

Key Solutions Implemented:

  • UI/UX Revamp Strategy: Introduced a modern, clean interface with improved visual hierarchy and intuitive navigation for a more engaging user experience.
  • Dedicated TV Interface Development: Built a separate TV UI optimized for large screens, ensuring an immersive and comfortable viewing experience.
  • Focus-Based Navigation Optimization: Enabled smooth D-pad navigation with clear focus states and seamless transitions for better remote interaction.
  • Advanced Video Playback Integration: Integrated ExoPlayer to deliver reliable streaming with efficient buffering, playback controls, and error handling.
  • API Integration & System Alignment: Aligned UI enhancements with existing APIs and ViewModels to maintain consistency without altering backend logic.
  • Performance & Compatibility Optimization: Optimized overall performance with codec support and responsive behavior across different devices and platforms.