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Data Peace AI Technologies
LANCERProject Description
A growing digital solutions brand aimed to unify the design experience across its consumer-facing platforms to strengthen user trust and visual consistency. With a multi-product strategy in motion, the client sought intuitive, conversion-focused UI/UX design for its main website, mobile application, and web app. The engagement involved end-to-end design execution with a component-driven design system.
Scope Of Work
The project focused on delivering consistent and scalable UI/UX designs across the client’s digital ecosystem. The client sought Oodles for a responsive layouts, simplified navigation, and interactive prototypes for user validation. The scope included visual design, wireframes, journey mapping, and style guides for the website, app, and platform modules.
Our Solution
To build a consistent design experience, the design team began by analyzing user pain points and mapping workflows with stakeholders.
Key Deliverables Included:
- Unified Design Language: Developed a central style guide and reusable components library to maintain consistency across all brand touchpoints.
- Website Redesign: Crafted a modern layout with clear CTAs and accessible content blocks, optimized for performance and engagement.
- Mobile App Design: Delivered intuitive screen flows for better task completion, with emphasis on gesture-based interaction and minimalist visual hierarchy.
- Web App Wireframes: Structured complex modules into user-friendly interfaces through responsive layouts and micro-interaction planning.
- Interactive Prototypes: Built high-fidelity prototypes for validation and feedback, improving communication between stakeholders and developers.