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TSF Brands
LANCERProject Description
TSF Brands, led by Parth Dave, approached Oodles to create a 30 second Amazon product video ad for a fitness headband. The goal was to convert limited raw assets into a structured, high performing video aligned with Amazon guidelines, using AI generated clips, motion graphics, and clear feature focused storytelling to drive engagement and conversions.
Scope Of Work
The project focused on AI assisted video production using Nano Banana and Veo3.1 to generate usable clips from limited assets. This included editing, sequencing, transitions, background music, and feature highlights while ensuring Amazon compliance. The scope also involved multiple revision cycles, visual corrections, and adjustments to maintain product accuracy and clarity.
Our Solution
Our solution for this project involved a structured approach to deliver a compliant and conversion focused Amazon product video:
- Processed raw assets through AI tools to generate consistent clips aligned with lighting, tone, and product context.
- Designed the video flow based on Amazon ad patterns to ensure clarity, engagement, and feature driven storytelling.
- Integrated text callouts, motion graphics, and transitions to highlight key product benefits without clutter.
- Replaced mismatched visuals based on client feedback to maintain strict alignment with actual product appearance.
- Refined frames by removing artifacts, correcting inconsistencies, and improving overall visual continuity.
- Adjusted typography, text backgrounds, and layout to improve readability and match brand expectations.
- Managed revision cycles using timestamp based feedback to reduce ambiguity and improve execution speed.
- Delivered a final video that met Amazon specifications while balancing AI generated limitations with manual corrections.